Yes, but you must be careful. Yahoo! Express (Also know as Overture Site Submit) is very picky about details, and if you do it wrong, you lose your fees, currently $299 for review and the first year, and $299 per year afterward. In reality, however, few are rejected. But one thing that does happen often is the placement of sites in obscure, low traffic areas of the directory.
If you get into Yahoo! In a good position, it can be a major source of traffic. Google does index the Yahoo! Directory, and so the 'site search' results you get from both Google and Yahoo! tend to include the directory entries simply because being in that directory helps your relevance. |
