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How would you like to rank for phrases that are relevant to your business at the top of national searches?
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| My firm is..... |
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#1 MSN "Internet Marketing Consultant" |
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#1 Yahoo "Increased Website Sales" |
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#1 Google:
"Google Adwords Consultant" |
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#1 Yahoo:
"Email Marketing Ideas" |
| #2 Google "Email Marketing Ideas" |
| #1 Google "Yahoo Store Expert" |
Home > Internet Marketing > Search Engine Optimization > Search Engine Case Studies
Website Optimization Case Studies
I help sites come up first when people type important keywords that make or break their business. It takes a systematic approach during design, submission, and measurement to get useful information from this task.
When you're evaluating SEO proficiency, remember:
- MSN, Yahoo, Google, and Ask are the only engines that really matter.
I only show MSN, Yahoo and Google. I may start showing
Ask.com as they grow.
- Terms should be "realistically searched for" related to a business.
- Go and verify the search claims yourself (keep in mind that search
engines constantly revise results.)
- Keep in mind that Google uses personalized results. If you wish to see search results without personalized search turned on, add "&pws=0" to the end of your search query or log-out of Google while searching.
| term | page | ranking* | Sites** | engine | client / business |
|
"ladies fitness franchise" "women's gym franchise" "gym franchise" "women's gyms" |
1 1 1 1 |
1 2 1 1 |
623k tbd tbd 1.18m |
Google, MSN, Yahoo |
Contours Express Women's Gym Franchise |
|
"horse wound" "horse wound healing" "proud flesh healing" |
1 1 1 |
1 1 3 |
k 495k 780k |
MSN Yahoo |
Wound-Aid Horse Wound Care Products |
| "torque converters kentucky" "automatic transmission parts" "automotive torque converters" "GM Code 1870" "GM Code 1870" "GM Code 1870" |
1 1 1 1 1 1 |
1 4 2 3 1 1 |
tbd 335k! 2.5m! 330k 52k 13k |
Google Yahoo Yahoo! MSN |
PS Transmission Parts wholesale transmissions and torque converters |
|
"Business Awning" "Louisville Awning" "Kentucky Awning" "KY Awning" "Louisville Awning" "Louisville Awning" |
1 1 1 1 1 1 |
2 1 1 1 1 1 |
2.5m 111k 262k 351k 21k 48k |
Google MSN, Yahoo |
Bluegrass Awnings Business Awnings in Louisville |
| HDPE Conduit
HDPE Conduit HDPE Conduit HDPE Pipe Specifications hdpe pipe specific hdpe Pipe Manufacturer |
1 |
4 |
212k 126k tbd tbd tbd 377k |
Google MSN MSN MSN |
Blue Diamond Industries HDPE Conduit and Pipe |
|
"Water Treatment Supply" "Water Treatment Supply" |
1 1 |
1 1 |
49m tbd |
Google MSN |
Florida Water Processing Water Treatment Supplies |
|
"Waste Oil Boilers" "Waste Oil Boiler" "Waste Oil Boilers" "Used Oil Boilers" |
1 1 1 1 |
4 5 1 1 |
181k 950k 8m 1.6m |
MSN Yahoo |
Ag Solutions LLC Waste Oil Boilers |
| "Kentucky Warehouse"
"Kentucky Warehouses "Lexington Warehousing" "warehous "Lexington Warehouse" "Lexington Warehousing" |
1 | 1 | millions | All Major Search Engines |
Associates Warehouse Logistics/Warehouse |
|
"kids art franchise" "children's franchise" |
1 1 |
1 1 |
tbd tbd |
Yahoo MSN |
Kidzart Art Franchise |
|
Adding more each day I have tons more of ratings like the above - but some clients prefer confidentiality. |
more: |
Search Engine Optimization
Case Study
Apparel Retailer
Search Engine Optimization
Case Study
B2B Construction/Supply
Search Engine
Optimization Entertainment
Travel/Entertainment
Search Engine Optimization
Franchise
Franchise
Search Engine Optimization
Industrial
Commercial/Industrial
Avoiding Search Engine Optimization
Scams
On the Articles Page, these and links to more:
Classifying Average Americans' Technology Use
Prefound.com - The Search Engine for the We Generation
Spam Blocking - The Final Stop of the Journey
How to Start a Podcast - Starting a Podcast
Blogging Strategies - Some Ideas that Really Work NOW!
Online Backup - Saving Your A** While You Sleep
A Spam Filter that Will Change Your Business
Real Estate Changes Online
Small Business Shipping with RedRoller.com
Email Marketing Ideas - Part 1
Email Marketing Ideas - Part 2
Google's New Toys for Spring
GoogleNET - The Foundations for Google Office
Blogging for Business
Instant Messaging IM for business
Local Internet Marketing Grows Up
Writing for the web in an age of hummingbirds.
RSS for competitive research and reputation research
Writely So
Writing Effective Business Email
Six Degrees - Social Networks on the Web
Corporate DNA - Employee Surveillance Implications
Wikis in Business, Wikis on Teams
Also, you'll find lots of links on the blog.
*Updated: 1/7/07 . When you see "1-2", or "2-3," it's because I'm seeing almost daily fluctuations in the rating. When it stabilizes, I will update this chart. I always err on the side of fairness, even when not in my favor.
** Average # of sites listed by Google as "containing the term" .