Posted by Scott Clark @ 8:31 am
How not to find a good web design firm
Filed under: RANT!, Web Site Advice
Dec
22
2006
22
2006
I’m truly hopeful that this gentleman finds someone to help him with what looks to be a very ambitious web project. But what I wanted to point out is how they are probably excluding the cream of the crop by their contact technique:
- using blind carbon copy and a mass-email to god-knows-how-many web firms. This is the equivalent to throwing it on the wall and seeing what sticks.
- providing almost no information except that they want a site like a (six-digit-website-here) and saying “send a quote.” I know of no reputable web firm who would spend 15 seconds on a quote for this. If any web firm can send a quote based on this request then we have ourselves proof of psychic powers here, folks.
- Using ad-sponsored email. Now, this is a little bit controversial, but hiding yourself behind an anonymous email address is not a very good first impression. First off, it has the look of spam, or possibly a scam of some sort (this one probably wasn’t) and secondly, my spam filter marked it as suspicious.
- Using an extremely undescriptive subject “website”. Minor nit, but there is a correlation between someone serious about what they’re doing and someone just banging out emails.

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